Bether wanted a magazine that treated exploitation, splatter, and psychological horror with the serious critical eye of high art, without ever forgetting that the goal was to have fun. Issue #1 hit the stands with a now-iconic cover featuring a garish, painted zombie. The tagline read: " Dedicated to the Darker Side of Movies, Video, and the Arts. "
The Dark Side remains the high priest of print journalism. It is dirty, difficult, and glorious. Long may it rot. the dark side magazine