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Anitta 2017 | !new!

Let’s look at the data to understand the scale of this year:

A massive Spanish-language hit with J Balvin that solidified her presence in the Latin music market . anitta 2017

She proved that you don't have to sing in English to trend in London, New York, or Los Angeles. “Paradinha” and “Vai Malandra” were in Portuguese and Spanish, and the world learned the choreography anyway. Let’s look at the data to understand the

In 2017, Anitta negotiated ownership of her masters for the first time and signed a distribution deal with Warner Music Brasil while retaining creative control—an unusual clause for a young female artist in Latin America. In 2017, Anitta negotiated ownership of her masters

2017 was also the year Anitta sharpened her business acumen. She left her old management and took complete creative control of her image. She launched her own YouTube channel into overdrive, posting behind-the-scenes content that humanized her.

Let’s look at the data to understand the scale of this year:

A massive Spanish-language hit with J Balvin that solidified her presence in the Latin music market .

She proved that you don't have to sing in English to trend in London, New York, or Los Angeles. “Paradinha” and “Vai Malandra” were in Portuguese and Spanish, and the world learned the choreography anyway.

In 2017, Anitta negotiated ownership of her masters for the first time and signed a distribution deal with Warner Music Brasil while retaining creative control—an unusual clause for a young female artist in Latin America.

2017 was also the year Anitta sharpened her business acumen. She left her old management and took complete creative control of her image. She launched her own YouTube channel into overdrive, posting behind-the-scenes content that humanized her.