| Aspect | Salman Khan | Kajol | |--------|-------------|-------| | | • Massive fan base (“Bhai” brand). • Proven box‑office magnet; high ROI on productions. • Multi‑platform presence (film, TV, OTT, philanthropy). | • Critical acclaim & award‑winning legacy. • Strong personal brand aligned with social causes. • High engagement on curated, quality‑driven digital content. | | Weaknesses | • Perception of type‑casting in action‑masala roles. • Past legal controversies occasionally resurface in media. | • Infrequent on‑screen appearances may reduce mainstream visibility. • Limited involvement in production compared to peers. | | Opportunities | • Expansion into global OTT co‑productions (e.g., Netflix‑Amazon joint ventures). • Le