An upper-middle-class woman with a secret life. Luna provides the charm and social grace necessary to navigate the elite circles of São Paulo.
Together, they create a disruptive startup. They ditch the pimps, build a sleek website (this was 2013, after all), and treat their client list like a CRM database. The conflict arises when the old-school, misogynistic pimps realize these women aren't just selling sex—they are building a brand. O Negocio S01
introduces us to three protagonists in their early 30s who are tired of the traditional pimp-client relationship. Instead of working for violent middlemen, they decide to become entrepreneurs. An upper-middle-class woman with a secret life