On Bilibili, these have been repurposed into a sharp critique of modern consumer culture and online advertising.
One viral danmaku (the scrolling comments that define Bilibili) reads: “I don’t know what electrolytes are, but the pretty lady in the ad told me to crave them. So I crave them.” This is a direct quote from the film, now used ironically whenever a flashy but useless product trends. idiocracy bilibili