Av1 Codec Premiere Pro -

AV1 (AOMedia Video 1) is an open-source, royalty-free video codec developed by the Alliance for Open Media (AOMedia). Unlike H.264 or HEVC, which require licensing fees, AV1 is free to use. Its primary advantage is —delivering the same visual quality as HEVC at roughly 30-40% smaller file sizes.

The AV1 codec is not a magic bullet, but it is the inevitable future. By integrating it correctly into your Adobe Premiere Pro workflow today—with the right hardware and realistic expectations—you’ll save terabytes of storage and hours of upload time tomorrow. av1 codec premiere pro