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: Representation of female characters over 40 fell from 20% in 2015 to 14% in 2022 .

We are living through the Golden Age of the Mature Woman in Entertainment. It is not yet perfect. It is not yet equal. But the dam has broken. Milfy - Bunny Madison- Alexis Malone - Anal Cra...

It is not enough to simply act mature women. The industry is slowly—too slowly—hiring them to create . : Representation of female characters over 40 fell

When women on screen age, their roles often shrink—and ... - Facebook It is not yet equal

We love to hate a villain, but mature female antagonists are finally getting depth. In Succession , it was the older women—Cherry Jones as a steely CEO, Harriet Walter as a cold-blooded aristocrat—who held the real power. In The White Lotus , Jennifer Coolidge’s Tanya McQuoid blurred the line between pathetic comic relief and tragic, desperate villain. These characters are allowed to be greedy, selfish, and monstrous in ways previously reserved for male anti-heroes like Tony Soprano or Don Draper.

The 1980s and 1990s saw a significant increase in ageism in Hollywood, with many mature women struggling to find meaningful roles. Actresses like Bette Midler, Diane Keaton, and Sigourney Weaver, who had once been household names, found themselves facing limited opportunities. The industry seemed to prioritize youth and physical appearance over experience and talent, leading many to believe that a woman's career in Hollywood was over once she reached middle age.